Scuba diving in Hong Kong

Christopher Dillon explores the joys of diving in Hong Kong, including local attractions, clubs, commercial operators, dive sites, logistics and risks.

Getting the best from your copywriter

February 27, 2007 — Here are 10 tips for getting the best from your copywriter when you produce brochures, newsletters, annual reports and other corporate communications materials. 1. Know your audience Good writing speaks to the interests and concerns of the reader. That means you and your copywriter need a clear understanding of the audience: […]